The Journey
At Lumiere & Co., our journey begins with a shared vision, from thoughts to tangible wooden prototypes. Each product design tells a story of artistry and passion, crafted with precision and purpose before it's unveiled to the world.
Phase 1
Creative Vision and Design Process
The designer collaborates with Lumiere & Co. to review the mood board and desired design elements, ensuring alignment with the collection's vision. In-depth discussions take place to refine the concept, and preliminary meetings are scheduled to review mock-ups. From there, handcrafted sketches are created, serving as the foundation for the collection’s aesthetic.
Phase 2
Prototyping and Product Test
The hand-drawn designs are transformed into wooden models, allowing for a tangible prototype that can be seen, felt, and tested. This stage ensures a practical assessment of form and function. Once precise measurements are finalized, the prototype moves into manufacturing, where every detail is meticulously crafted for production.
PHASE 3
The Inspiration and Marketing Campaign
The marketing campaign is launched to share the journey behind the M2 collection, highlighting its craftsmanship and origin. The campaign weaves a compelling narrative about the inspiration, design process, and the handmade, artisanal approach, engaging customers with the story behind the product and building excitement for the launch.
MACH X
Designed with dual zippers and separated, compartmentalized storage. Featuring a sleek magnetic clip for effortless attachment and a touch of elegance. Designed with aerodynamics and performance in mind.
Mach X | Porsche
The combination of high performance, precision, and modern design reflects our passion for thoughtful design and a dedication to delivering top-tier performance.
M² COLLECTION
MAXIMUS
Combing a sleek, modern design with practical features. Its magnetic clip allows fast access, while the hidden dual zipper maintains a clean look. With a large capacity, it securely attaches behind your saddle for easy access to essentials, making it perfect for long rides without needing to remove the bag from your bike.
Maximus | Yosemite & Sequoia National Park
Reflecting both strength and Yosemite & Sequoias offer the most ideal adventure ride. Known for its rugged beauty, enormous trees. It is a iconic California staple symbolizing endurance and exploration.